It' All About Malaysians HD & Technologies!


    Huh! What? Astro Iptv Is Now Available! is! U can subscribe now for Astro IPTV! So, please read after the jump either your place got or not!click the IPAD


    While surfing! i found something! Something big for now! Its about IPTV will come to our home! I found this! So, just want to share and want to advice u, this is rumours! Its not official! And found it from untrusted sites! So, why wait the IPAD


    Got some extra info to help u guys make ur way easier to ask anything and needed help! When for the first time i post about astro contact, many people find it, this time would like to share more contacts! Click the IPAD

  • IPAD 2!Makes Your Life More Easier

    Haha...what we are waiting for have been launched! Whats more u want for this time! Ipad2 is now available but not yet here in Malaysia...maybe soon!Maybe Harvey Norman Malaysia will look into this! So, who are thinking to buy Ipad, think again as Ipad2 maybe will come to Malaysia! For me, i rather wait for this new gadget! What about u? Ok, no needs to speak lousy here...we go strait about this gadget! Please to see the spec after the jump!

  • DIGI Offer New Technology For Customer

    As u can see the picture, it tells u everything. There is Yellow sign there which is familiar with Digi, also got Astro Mobile TV sign there, got phone picture and oso got film inside the phone! So, no need to guess, it is surely Digi offering Astro Mobile Tv to their customer....before this, i think there is only for maxis customer only..and Digi are giving 7 day free trial!(Digi should give me some credits for doing this,haha). So, u can see more details and picture. Click The IPAD!

    Got some extra info to help u guys make ur way easier to ask anything and needed help! When for the first time i post about astro contact, many people find it, this time would like to share
  • Astro Contact Number

    Got some extra info to help u guys make ur way easier to ask anything and needed help! When for the first time i post about astro contact, many people find it, this time would like to share

Previous Next
Please Bookmark This Page! If You Think This Page Have Give Information To You, Please Click My Sponsor/Advertisement!

Maxis With TM, Astro with TIME! Best Strategy To IPTV Market!

Posted by On - - 9 comments

As we know, Maxis and Astro are like siblings rite! What i have found that, got something big here about IPTV environment soon in Malaysia....Maxis have tied with TM to use their Fibre-optic and Astro have tied up with TIME recently! What we can see here...Both will use the HSBB rite! Whats more than fasst internet connection and oso will bring, i think Astro will use both to widen their IPTV service soon! Good strategy rite! But this is just the prediction! Let's read about the Maxis article in after the jump! I have highlight some important thing there! Continue after the jump!

To Sandip Das, triple and quad plays just limit your imagination.
Maxis Bhd won't be coining such words and be limited by capacity or offerings.
The CEO of Maxis believes that with the capacity recently leased fromTelekom Malaysia Bhd's (TM) high speed broadband (HSBB) network, the company is ready to move up the value chain.
But that would require a lot of innovation and creativity besides just a platform to roll out content.
“We have the largest access with the signing (with TM) on top of our own network. But we will also will tie up with other players to (top up what we have),'' Sandip said in an interview recently.
In 2009 the company inked a deal with Tenaga Nasional Bhd for usage of its fibre optic network. Last year (2010) it was with TM and now he is eyeing a deal with Time dotCom Bhd, which also has a fibre optic network.
“We are in talks with Time dotCom,'' he says without elaborating.
He is even looking at the WiMAX players to add wireless access so that there will be no area left uncovered.
“Wherever there is an opportunity to get access and not to have to build ourselves, we are open to discussions, particularly in areas where HSBB coverage is not available,'' he says.
The big TM deal
Sandip reckons that the entire telecoms community missed the significance of the deal between Maxis and TM.
“We are talking about the largest mobile company teaming up with the largest fibre optic player (and that will have a huge impact on the market place). In one single move, we have access to 1.3 million homes and of these, 780,000 were accessible by the end of 2010. Where there is no fibre coverage we will use wireless access. So, in terms of access, the market is set for Maxis,'' he says.
The courtship with TM took “two and a half quarters'' and during that time Maxis conducted trials on TM's HSBB network to test its reliability, quality and speed.
“We wanted the best deal (so that we have a nice buffer for margins) and we wanted to reach a price point that is reasonable for both sides. If you ask, do we have the perfect price, my answer is no. But it is good enough to produce the end-game,'' Sandip says. It may not be the ideal price but it does set the benchmark on pricing that the industry has been waiting for as TM can be “a tough negotiator.''
“It is not unusual for wholesale prices to be re-visted when prices crash. Now the prices are not perfect but good enough to work as the larger interest is to get services to people,'' he says, adding that the capacity payments are for “some fixed and some variable components.''
Securing the “pipes” to deliver content is just one part of the equation. If there is not enough compelling content, the appeal will not be there. Maxis is also not alone in the content game as all the telcos and celcos will ride on the HSBB to “pump” content to users.
Then again there is the issue of the “quality of delivery'', and to this Sandip says “we are charting un-chartered territories and new standards will be set.''
In retrospect
To recap, years ago Maxis had an ambitious plan to wire up the country using fibre. It went into some greenfield areas but with the onslaught of the economic crisis in 2007, it decided to abandon the venture into fibre in a big way. It did wire up some housing estates but since it did not continue, it had left some disgruntled users. Instead of fibre Maxis invested heavily to build its cellular network.
Laying fibre needs more money and it is time consuming and the digging can be a tedious effort. But had it invested back then, Maxis would have a huge fibre network, maybe the size of TM's or even Time dotCom's. This is despite the fact that it did invest in backhaul infrastructure.
“We would not say abandon, we switched to optimal option. Then we decided to fiberise on the backhaul (only).
“It was an expansion and would have taken time (and a lot of capital expenditure was required). But our plans to our customers do not change and that is why we have signed up with TM. The logistics may change but not our ambition,'' he says.
“We had a choice then to put a foot in two trains, we decided on one. Now, we are sitting on a powerful access that can provide for our future needs. We had modernised our network last year and went through all the pain and today we have an IP core network that prepares us to meet future needs.''
The Astro connection
It is a fact that Astro wants to get into the IPTV business quickly to enable it to run alongside TM, which has an IPTV offering through its Unifi service.
Was Maxis not fast enough that sister company Astro had to partner Time dotCom to deliver fibre to multi-dwelling units? This is despite the fact that Maxis has 400 over buildings wired up with fibre in the Klang Valley.
“They could have worked with us but they see what is best for them.
“We want to tie up to give access to homes. I think the whole thing shows that Maxis and Astro are customer-centric and professional in the way they go out to get customers,'' Sandip says.
Maxis will at some point be tying the knot with Astro for content for the latter has a whole chest of it. So whatever strategy Astro has works fine for the broadcaster.
If it teams up with Time dotCom it gets access to a different market, with Maxis it would be another market and on top of that Maxis will source content from Astro.
“The working relationship with Astro could be in many forms. It could be purely content purchases or bundled packages of broadband or content and some other.
“We are looking at all kinds of combinations and possibilities,'' Sandip says.
Although it is a sister company, the deal with Astro, according to Sandip, will be “at arms length.
We have different boards and they have their own priorities and requirements. We will have access to their content and they will have access to our households and at the end of the day, may the best man win,'' Sandip says.
The vision
The Internet has given the telecoms world a new lease of life especially so when voice is becoming more matured as a revenue stream.
Sandip's dream is really about having multiple delivery platforms - be it fibre, cellular and wireless, delivering content on a variety of channels - which can be mobile phones, tablets, desktops to television sets, or any other transmission device that spring ups in the future.
Coverage wise, the area is sizeable, considering the capacity that Tenaga, TM, and Time dotCom have, including wireless and cellular capacity. Content wise - the sources will be diverse, including Astro,Media Prima and many others.
The offerings - IPTV, video on demand, VOIP, high-speed internet, telepresence, education, eHealth, interactive TV and hosting services.
“There are hundreds of little players plus the likes of Astro, Media Prima and many others with content. We are thinking of providing a whole suite of services,'' he says.
And when other players “talk about triple and quad plays, and people say they want to do IPTV - to us, all that is not the be-all and end-all. The definitions have changed and we are now looking at SIM penetration in a household rather than subscribers.”
“Imagine a household having six to 12 SIMs and to us all those people are potential consumers (of one or more products.) It is (about) the ability to cater to each and everyone' needs in the household.
“We will introduce a class of services, it depends on usage and content and we will have different bundles. (At the same time) we would be concerned about consumer affordability (when coming up with the various combinations),'' he says.
Sandip says he is building a powerhouse that will have access, channels and content to meet the requirements of many in the future and believes that “we are the leader and the leader has to lead the way.''
But Maxis is not the only company that has the vision, others in the industry are headed in that direction too. So while the plan may look good on paper, the key would be execution, can he do it in time before Maxis' rivals catch up?
His challenge would also be to ensure that while the access, content, and delivery channels are there, the issue of price, quality of service and speed will differentiate one service provider from the other.

9 Responses so far.

  1. Anonymous says:

    І don't leave a leave a response, but after looking at a few of the responses here "Maxis With TM, Astro with TIME! Best Strategy To IPTV Market!". I do have some questions for you if you tend not to mind. Is it only me or does it look like like some of the comments come across like they are coming from brain dead individuals? :-P And, if you are writing at other social sites, I'd like
    to follow you. Wοuld you maκe
    a list of evеrу one of your sociаl community sіtes like
    your twittеr feed, Facebοοk page oг linκedіn pгofile?

    Herе iѕ my blog post ... cccamdaddy
    My webpage :: euro card share

  2. Anonymous says:

    I think what you ρosted was very rеaѕonable.
    Hoωever, what about thiѕ? suppose you adԁed a little content?
    I aіn't saying your information is not good, but what if you added something that grabbed folk's attеntion?

    I mean "Maxis With TM, Astro with TIME! Best Strategy To IPTV Market!" is a little plain.
    You cοuld lоok at Yаhοo's front page and watch how they write post titles to grab viewers interested. You might add a related video or a related picture or two to grab readers interested about everything've wгitten.
    Јust my opinion, it could make your posts a
    little livelier.

    Also visіt my web-site ::
    my web site - mouse click the up coming website

  3. Anonymous says:

    Hаve уou еver thought about including a little
    bit more than just your articles? І meаn, what уοu
    say is funԁamentаl аnd eveгything.
    However just imagine if you added somе great picturеs
    οr videοs to give your posts mоre, "pop"!
    Your content is excellent but with pіcs
    and сlіps, this blog could ԁefinitely be one of the
    gгeatеst in its field. Superb blog!

    Feel free to surf to my website - cccam pay server

  4. Anonymous says:

    I'm extremely pleased to find this web site. I wanted to thank you for your time due to this fantastic read!! I definitely savored every bit of it and I have you book marked to look at new things in your blog.

    Also visit my blog :: sky world

  5. Anonymous says:

    I believe this is among the most significant info for me.
    And i am happy reading your article. However
    wanna observation on some basic issues, The website style
    is wonderful, the articles is actually nice : D. Good process, cheers

    Here is my weblog; cccam for sky Italia

Another Lite Story To Read From